Boston Search Engine Optimization Experts

SEO is a subset of Internet marketing. SEO, or search engine optimization, is the process of fixing a website to rank for keywords in the organic (not sponsored) portion of a search engine results page.

SEO is different from the paid or sponsored ads which appear on the top and side of Google which are run on a CPC (cost per click) or CPM (cost per thousand impressions) basis.

If you are looking for Boston SEO services, please give us a call at: (617) 433-7367. 

Keyword Research

We start with keyword research. To do this, we brainstorm keyword ideas and take a look at the keywords our competitors are using and refer to the Google Keyword Tool.

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On Page Optimization

The next step is to integrate our keywords into our website to signal to our prospects, customers and the search engines what our business is all about.

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Link Building

In addition to your website being well-optimized, it’s also important to build backlinks. There are lots of places to get links. Here are a few:

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Glossary

Thanks for visiting our glossary! SEO can be confusing so here are some definitions to common terms.

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